PHILADELPHIA – Today, Cosmo DeNicola officially announced his investment in Pursuit Healthcare Advisors (PHA), a privately held firm that offers full-range implementation services for IT systems in healthcare organizations.

With an expertise in both acute and ambulatory care settings, PHA concentrates on leading Electronic Health Records (EHR) vendors including Epic, Cerner, Siemens, Allscripts™, MEDITECH, and NextGen^®. The firms suite of full-service solutions include project and program management, meaningful-use assistance, EHR optimization, health analytics, training and go-live services, and clinical and financial system implementation.

PHA Managing Partners Marc Hirshfield and Robert Schwertfeger each have almost 20 years of healthcare IT and industry experience and will be responsible for company operations. “Rob and Marc are industry professionals,” said DeNicola. “My role is to provide them with all the tools and resources they need to create a dynamic organization that delivers true value.”

“PHA seeks to empower physicians, health systems and academic medical centers to not only improve their operations and care delivery, but to receive a significant return on their investment,” said Schwertfeger. “By ensuring on time and on budget implementations as well as optimized software utilization, we will achieve these goals.”

The healthcare consulting market continues to grow at a substantial rate due to healthcare organizations seeking to not only qualify for federal financial incentives, but to improve the quality of care delivery as well. “At PHA, we understand the importance of creating an organization that excels in system implementation, user adoption and satisfaction,” said Hirshfield.